WHAT WAS DONE:
Created comprehensive social media content package for Firefrost Gaming
'Coming Soon' announcement campaign. Package includes final copy for 3-post
series, complete visual specifications, platform-specific guidelines, and
implementation checklist.
WHY:
Provides ready-to-execute content for social media launch across all 8
platforms (Instagram, Twitter/X, Facebook, TikTok, Reddit, BlueSky, Twitch,
YouTube). Eliminates guesswork and ensures consistent brand messaging aligned
with Fire/Frost philosophy and 'for children not yet born' vision.
DETAILS:
- Post 1 (The Vision): Infrastructure/longevity focus with Pterodactyl
screenshot visual and 'decades not months' copy
- Post 2 (The Philosophy): Fire vs Frost path explainer with vertical split
visual design and 'Are you Fire or Frost?' copy
- Post 3 (The Invitation): Community CTA with gradient visual and 'You belong
here' messaging
- Complete visual specifications: dimensions, color palettes, typography,
layout guidelines for all platforms
- Hashtag strategy, engagement goals, Buffer scheduling setup
- Brand voice guidelines, success metrics, post-launch engagement plan
- Alternate copy variations for future iteration
CONTENT SELECTIONS (approved by The Wizard 2026-03-28):
- Post 1 Copy: Version B (Vision/Philosophy)
- Post 2 Copy: Mix of Version A and C (Philosophical + Invitation)
- Post 3 Copy: Version B (Community Invitation)
- Visuals: Pterodactyl screenshot, Fire/Frost split, gradient CTA
FILES:
- docs/marketing/social-media-launch-content-package.md (18,956 characters,
287 lines)
RELATED WORK:
- Builds on social media infrastructure setup by The Herald (Chronicler #43)
- Complements Ghost CMS homepage content in docs/planning/ideas/features/
- Supports soft launch preparation for April 2026 target
READY FOR IMPLEMENTATION:
Package is complete and approved. Next steps: Create visuals in Canva,
schedule via Buffer, execute posting strategy.
Signed-off-by: Chronicler #44 <claude@firefrostgaming.com>
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