Files
claude-skills-reference/marketing-skill/SKILL.md
Reza Rezvani 3622efedc0 fix: add YAML frontmatter (name + description) to all SKILL.md files
- Added frontmatter to 34 skills that were missing it entirely (0% Tessl score)
- Fixed name field format to kebab-case across all 169 skills
- Resolves #284
2026-03-06 20:35:35 +01:00

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4.0 KiB
Markdown

---
name: "marketing-skills"
description: "42-skill marketing division for AI coding agents. 7 specialist pods covering content, SEO, CRO, channels, growth, intelligence, and sales. Foundation context system + orchestration router. 27 Python tools (all stdlib-only). Works with Claude Code, Codex CLI, and OpenClaw."
version: 2.0.0
author: Alireza Rezvani
license: MIT
tags:
- marketing
- seo
- content
- copywriting
- cro
- analytics
- ai-seo
agents:
- claude-code
- codex-cli
- openclaw
---
# Marketing Skills Division
42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer.
## Quick Start
### Claude Code
```
/read marketing-skill/marketing-ops/SKILL.md
```
The router will direct you to the right specialist skill.
### Codex CLI
```bash
codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"
```
### OpenClaw
Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via `marketing-ops`.
## Architecture
```
marketing-skill/
├── marketing-context/ ← Foundation: brand voice, audience, goals
├── marketing-ops/ ← Router: dispatches to the right skill
├── Content Pod (8) ← Strategy → Production → Editing → Social
├── SEO Pod (5) ← Traditional + AI SEO + Schema + Architecture
├── CRO Pod (6) ← Pages, Forms, Signup, Onboarding, Popups, Paywall
├── Channels Pod (5) ← Email, Ads, Cold Email, Ad Creative, Social Mgmt
├── Growth Pod (4) ← A/B Testing, Referrals, Free Tools, Churn
├── Intelligence Pod (4) ← Competitors, Psychology, Analytics, Campaigns
└── Sales & GTM Pod (2) ← Pricing, Launch Strategy
```
## First-Time Setup
Run `marketing-context` to create your `marketing-context.md` file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better.
## Pod Overview
| Pod | Skills | Python Tools | Key Capabilities |
|-----|--------|-------------|-----------------|
| **Foundation** | 2 | 2 | Brand context capture, skill routing |
| **Content** | 8 | 5 | Strategy → production → editing → humanization |
| **SEO** | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture |
| **CRO** | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization |
| **Channels** | 5 | 2 | Email sequences, paid ads, cold email, ad creative |
| **Growth** | 4 | 2 | A/B testing, referral programs, free tools, churn prevention |
| **Intelligence** | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns |
| **Sales & GTM** | 2 | 1 | Pricing strategy, launch planning |
| **Standalone** | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering |
## Python Tools (27 scripts)
All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode.
```bash
# Content scoring
python3 marketing-skill/content-production/scripts/content_scorer.py article.md
# AI writing detection
python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md
# Brand voice analysis
python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt
# Ad copy validation
python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json
# Pricing scenario modeling
python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py
# Tracking plan generation
python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
```
## Unique Features
- **AI SEO (AEO/GEO/LLMO)** — Optimize for AI citation, not just ranking
- **Content Humanizer** — Detect and fix AI writing patterns with scoring
- **Context Foundation** — One brand context file feeds all 42 skills
- **Orchestration Router** — Smart routing by keyword + complexity scoring
- **Zero Dependencies** — All Python tools use stdlib only