- Added frontmatter to 34 skills that were missing it entirely (0% Tessl score) - Fixed name field format to kebab-case across all 169 skills - Resolves #284
106 lines
4.0 KiB
Markdown
106 lines
4.0 KiB
Markdown
---
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name: "marketing-skills"
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description: "42-skill marketing division for AI coding agents. 7 specialist pods covering content, SEO, CRO, channels, growth, intelligence, and sales. Foundation context system + orchestration router. 27 Python tools (all stdlib-only). Works with Claude Code, Codex CLI, and OpenClaw."
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version: 2.0.0
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author: Alireza Rezvani
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license: MIT
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tags:
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- marketing
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- seo
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- content
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- copywriting
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- cro
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- analytics
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- ai-seo
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agents:
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- claude-code
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- codex-cli
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- openclaw
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---
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# Marketing Skills Division
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42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer.
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## Quick Start
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### Claude Code
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```
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/read marketing-skill/marketing-ops/SKILL.md
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```
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The router will direct you to the right specialist skill.
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### Codex CLI
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```bash
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codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"
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```
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### OpenClaw
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Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via `marketing-ops`.
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## Architecture
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```
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marketing-skill/
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├── marketing-context/ ← Foundation: brand voice, audience, goals
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├── marketing-ops/ ← Router: dispatches to the right skill
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│
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├── Content Pod (8) ← Strategy → Production → Editing → Social
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├── SEO Pod (5) ← Traditional + AI SEO + Schema + Architecture
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├── CRO Pod (6) ← Pages, Forms, Signup, Onboarding, Popups, Paywall
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├── Channels Pod (5) ← Email, Ads, Cold Email, Ad Creative, Social Mgmt
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├── Growth Pod (4) ← A/B Testing, Referrals, Free Tools, Churn
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├── Intelligence Pod (4) ← Competitors, Psychology, Analytics, Campaigns
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└── Sales & GTM Pod (2) ← Pricing, Launch Strategy
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```
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## First-Time Setup
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Run `marketing-context` to create your `marketing-context.md` file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better.
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## Pod Overview
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| Pod | Skills | Python Tools | Key Capabilities |
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|-----|--------|-------------|-----------------|
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| **Foundation** | 2 | 2 | Brand context capture, skill routing |
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| **Content** | 8 | 5 | Strategy → production → editing → humanization |
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| **SEO** | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture |
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| **CRO** | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization |
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| **Channels** | 5 | 2 | Email sequences, paid ads, cold email, ad creative |
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| **Growth** | 4 | 2 | A/B testing, referral programs, free tools, churn prevention |
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| **Intelligence** | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns |
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| **Sales & GTM** | 2 | 1 | Pricing strategy, launch planning |
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| **Standalone** | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering |
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## Python Tools (27 scripts)
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All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode.
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```bash
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# Content scoring
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python3 marketing-skill/content-production/scripts/content_scorer.py article.md
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# AI writing detection
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python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md
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# Brand voice analysis
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python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt
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# Ad copy validation
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python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json
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# Pricing scenario modeling
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python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py
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# Tracking plan generation
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python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
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```
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## Unique Features
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- **AI SEO (AEO/GEO/LLMO)** — Optimize for AI citation, not just ranking
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- **Content Humanizer** — Detect and fix AI writing patterns with scoring
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- **Context Foundation** — One brand context file feeds all 42 skills
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- **Orchestration Router** — Smart routing by keyword + complexity scoring
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- **Zero Dependencies** — All Python tools use stdlib only
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