Add FFG-STD-006: Social Media Response Standard — born on launch day

docs/standards/FFG-STD-006-social-media-response.md

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+# FFG-STD-006: Social Media Response Standard
+
+**Created:** April 15, 2026  
+**Created By:** Chronicler #92  
+**Authority:** Meg "Gingerfury" (The Emissary)  
+**Status:** ACTIVE  
+
+---
+
+## Purpose
+
+This standard defines how Firefrost Gaming responds to negative, hostile, or challenging social media comments. It exists to protect the community's reputation, defend the Trinity when needed, and model the kind of humanity we want to attract.
+
+---
+
+## Core Principles
+
+**1. Own it with confidence, never defensiveness.**
+We don't apologize for how we operate. We explain with dignity.
+
+**2. Honest copy over optimistic copy.**
+Every response must be true. No spin. No exaggeration.
+
+**3. Land the blow softly.**
+We are not aggressive. We are precise. There is a difference.
+
+**4. Acknowledge allies publicly.**
+When someone defends us, we thank them by name. Publicly. Always.
+
+**5. Leave the door open.**
+We never burn bridges. Even with trolls. The last word is always an invitation, not a dismissal.
+
+**6. Meg speaks for the community.**
+Public social media responses come from Meg (The Emissary) unless otherwise decided by the Trinity. Michael and Holly do not engage publicly with trolls.
+
+---
+
+## Response Formula
+
+When crafting a response to a hostile comment:
+
+1. **Acknowledge their perspective** — briefly, without conceding the point
+2. **Provide context they don't have** — the human story behind the decision
+3. **Reframe the narrative** — what they called lazy, we call resourceful
+4. **Thank the ally** — if someone defended us, name them and thank them
+5. **Close with an open door** — a light, warm, slightly pointed invitation
+
+---
+
+## Tone Guidelines
+
+- Use precise, confident language — "There's a meaningful difference" not "I think maybe"
+- Big words are fine; arrogance is not
+- Humor should feel natural, not performed
+- Never match the energy of a troll — stay a full octave calmer
+- The Firefrost sign-off (🔥❄️) closes every public response
+
+---
+
+## Worked Example: The Josh Miller Incident (April 15, 2026)
+
+**Platform:** Facebook  
+**Context:** Firefrost soft launch day. Post included AI-assisted copy. Josh Miller commented accusing us of being lazy for using AI. Sierra Moss defended us.
+
+**Response posted by Meg:**
+
+> Josh, I appreciate your passion for authenticity — truly. But let me offer some context you may not have considered.
+>
+> The person who built this server has spent five years navigating accessibility challenges that make tasks most people take for granted — like writing marketing copy — genuinely difficult. For the first time in a long time, he stood back and felt real pride in something he created. That happened because tools exist now that level a playing field that wasn't always level.
+>
+> AI didn't build Firefrost Gaming. Months of late nights, tears, technical problem-solving, and sheer stubbornness did. AI helped us tell people about it. There's a meaningful difference.
+>
+> So no, we're not lazy. We're resourceful. And we're unapologetically proud of what we built.
+>
+> Sierra — thank you for being exactly the kind of human this community is going to attract. You saw it before we even said a word. 💙
+>
+> Josh — the door is always open if you ever want to actually talk Minecraft. 🔥❄️
+>
+> — Meg
+
+**Why it worked:**
+- Acknowledged Josh without validating him
+- Told the human story without oversharing medical details
+- Reframed "lazy" as "resourceful"
+- Thanked Sierra publicly and specifically
+- Closed with humor that landed a peg without being mean
+- Never matched his energy
+
+---
+
+## What We Do NOT Do
+
+- ❌ Match aggression with aggression
+- ❌ Share medical details publicly
+- ❌ Delete comments (unless hate speech or slurs)
+- ❌ Engage repeatedly with the same troll
+- ❌ Let Michael respond publicly when emotional
+- ❌ Respond immediately — sleep on it if the situation is heated
+
+---
+
+## When to Escalate to the Trinity
+
+If a comment involves:
+- Targeted harassment of a community member
+- Accusations of fraud or illegal activity
+- Coordinated attacks across multiple platforms
+
+→ Bring to full Trinity before responding.
+
+---
+
+*This standard was born on launch day. It will serve us for years.* 🔥💜❄️